Stop Calling Them Pro Sports; They’re Marketing Events

The amount of branding is driving me insane — this message and Halloween parody are brought to you by Pepsi Cola.

Mitchell Peterson

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Photo by Joe Yates on Unsplash

Sports are awesome. I can enjoy and appreciate athleticism and watch just about anything — for a limited time. I do not — not even a little — understand the fans — usually men — whose…

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Mitchell Peterson

Freelance writer who spent nine years outside the US, currently in rural America writing the Substack bestseller 18 Uncles.